Also known as corporate training, team training é a process of continuous improvement of the collective and individual performance of the members of a professional team. Most of the time, their focus is on developing new technical and interpersonal skills, improving the quality of work and achieving goals.
O team training It is a global trend, in a market that is constantly changing. Data from Allied Market Research, an international market research and consultancy company, show the importance of training corporate, which is expected to have an annual growth rate of 8% until 2030, totaling more than $487 billion.
Investing in Training programs and Development (T&D) is already a reality in most organizations. According to a survey by ABTD - Brazilian Training and Development Association, a national reference in T&D solutions, 94% of Brazilian companies have an annual budget dedicated to corporate education.
However, without the right resources at your side – and applied effectively – this process ends up becoming difficult, especially in relation to employee engagement with the team training. Therefore, many organizations prefer to count on the support of other companies specializing in software programs and tools. corporative education.
In this article, you will learn how to put into practice training corporate that will transform your employees’ learning experience, as well as the tools needed to achieve this. Also discover the main types of training team and which one best fits your company's goals.
Before delving into more technical concepts about team training, it is important to understand that there are types of training specific to each business objective. To help you gain a clearer perspective on the subject, our experts have selected the three types of training most common in the current scenario.
Centered on Human Resources (HR) demands and leadership skills, people management training focuses on training managers in relation to their teams. Internal communication, conflict resolution and feedback meetings are some of the key points of these types of training.
Seen as a process to improve or acquire skills, this team training focuses on developing technical and interpersonal skills. Courses, workshops and group activities are great resources to strengthen your team and build a culture of continuous learning, improving collective productivity.
“Selling more” is a very common objective in most companies. Therefore, the team training focused on sales ends up standing out among the rest. A team with a good training sales, such as prospecting, negotiation and customer relations, can put your business in the market.
It is important to note that all the team trainings mentioned above may branch into more types of training, bringing specific perspectives to the business challenges to be faced. Therefore, having well-defined objectives and clear business goals is vital to the success of your corporate education strategies.
Sales training is a fundamental initiative to improve sales techniques and skills within a company. This kind of team training It is essential in the employees' journey, from the initial integration process to regular training, and directly impacts the organization's results.
invest in training of sales allows your team to be better able to deal with business closure and support situations. Furthermore, the improvement in performance in companies that work on conversion and sales volume strategies in a more professional and specialized way is notable.
In other words, in addition to expanding your team's technical knowledge, the team training sales team helps your company reach existing goals and new levels of success. Increased profitability is a consequence of all this, as a business with more effective sales strategies tends to sell more.
Now that you know the basic concepts and main types of training, it becomes much easier to apply the tips that our corporate education experts have prepared for you. Discover five practical actions to evolve your team training and achieve even more satisfactory results.
Um good training Corporate governance begins by defining business goals and objectives in a solid and scalable way. This, in addition to bringing more direction and strategic alignment to the team, helps you make data-based decisions and optimize resources and time to invest in business engagement.
A big point importance of training team is to create an environment that values learning and continuous development. Therefore, it is important that you encourage a culture of internal motivation, recognizing individual and collective achievements, and greater sharing of experiences and feedback.
Every day, new technologies emerge to help you put training into practice corporate more effectively. Artificial Intelligence (AI), Business Intelligence (BI), microlearning and Learning Management System (LMS) platforms are some of the resources available to help you in this mission.
LMS is the acronym for Learning Management System, in Portuguese. These platforms allow you to create, distribute and manage all of your content. team training online and customizable, with detailed progress monitoring.
Finally, counting on a partner that connects you to innovation and delivers intelligent solutions to evolve your training programs, involving all the previous tips, is a great way to stay updated and able to offer the best learning experiences to your employees.
The tips above represent insights for you to better understand how you can achieve even more effective results in your team training. Use them to make your business's corporate education a more effective process, always aligning strategies with your needs and organizational objectives.
count on a LMS platform (Learning Management System – Learning Management System in Portuguese) is essential for good management and administration of your training programs. This type of tool allows you to organize content and manage users with much more practicality and efficiency.
O Take 5 LMS offers comprehensive solutions for managing team training and all content related to corporative education. Equipped with advanced security features, the tool provides an innovative and customizable experience for all user levels: employees, collaborators and partners.
Fully adaptable to the specific needs of each company, the Take 5 LMS stands out for its integration of blended learning methods and multiplatform content, enriched with gamification elements and personalized reports, in a dynamic and effective learning environment.
O Group Take 5 has established itself as a big name in providing specialized corporate training solutions. Internationally recognized for its advanced technology and specialized knowledge, the group serves a wide range of clients throughout Latin America, the United States and Canada.
Besides the Take 5 LMS, you can also hire other services related to content management and creation for team training, as experts in corporate engagement and in-depth Business Intelligence (BI) analysis. Do like the big players in the market and have the Group Take 5 as a partner in your business.
Click here and schedule your free Take LMS demo now.
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When the subject is corporate training plan, it is very important that every marketing professional understands the importance of keeping their team up to date with the latest trends in the market, which is increasingly dynamic and competitive. This corporate investment has become essential for any sales strategy or people management.
O corporate training boosts your team's performance and quality of work. But do you know the best strategies for creating your own? training plan? To achieve goals efficiently, you need to know how to take advantage of the opportunities and tools available on the market.
A very valuable resource for any corporate training plan é content management through an LMS platform (Learning Management System or Learning Management System in Portuguese), whose purpose is to manage learning activities in a digital, practical and responsive way, making corporate environments more comfortable for users.
As LMS platforms are widely used by organizations seeking to centralize and optimize their business processes. training and development plan. Generally, these tools offer the possibility of customization and data analysis, providing more scalable and solid results.
In this article, in addition to learning how to how to put together a training plan, you will learn about practical examples and services of LMS platforms and everything related to an training plan efficient. Continue reading and check out the tips that our experts have put together for you on corporative education.
Um training plan A well-structured corporate structure improves both the individual skills of your team members and the communication and effectiveness of the team as a whole. When using LMS platforms, you can even customize the strategies according to training needs and the skills of each person.
Check out eight simple steps to put together a training plan efficient for your company:
Assess which skills and knowledge are essential for key functions within your company. Then consider what needs to be improved and how to do it. Talking directly to people on your team is a great way to identify these areas for improvement.
Set specific and measurable goals for your training plan corporate, always aligned with the strategic objectives of the business. If your company needs to update macro objectives, do so before reaching this step. Also don’t forget to set deadlines for all goals.
Determine who your target audience will be training plan corporate, that is, which employees and/or departments of the company need learning paths specific. If necessary, adapt the training content according to the needs of each group.
Define the format of the courses, whether they will be in-person, online or hybrid, the type of content presented, whether there will be workshops, mentoring or webinars, among other factors. Use an LMS platform to facilitate management and tracking of project progress training and development plan.
Create relevant and engaging materials on your topic training plan, fully adapted to the needs of your public-bowel. At this stage, it is important to have the support of a company specialized in capturing and editing audiovisual materials and e-learning, if you opt for online courses.
First, establish and present the training calendar for your team. Afterwards, carry out the learning paths, always offering flexible options to accommodate all team members. This is a great time to collect feedback and start evaluating the effectiveness of the training plan.
To effectively monitor the progress of course participants, review performance indicators before and after the course. training plan. If necessary, adjust the learning paths and add extra resources, mentorships, and follow-up sessions.
keep the training plan updated based on micro transformations, within the company, and macro transformations, in the market as a whole. You can evolve the project according to feedback from participants, so always be open to hearing the opinion of everyone involved.
Investing in professional training has become essential in all areas of business. This results in advantages such as reducing turnover, increased work efficiency, stimulation of creativity and reduction of complaints. You can see many cost-benefits by dedicating time and resources to improve your teams.
For Fernando Zen, partner and director of development/IT and new business at Group Take 5, “the gains are in terms of agility, efficiency and competitiveness. To cite an example: an employee who learns to better manage time and manage projects will be more efficient and productive, bringing broad benefits to the business.”
Fernando still argues that a training plan It is essential for employees to reach their maximum potential and maintain a high level of engagement. Well-qualified employees become more competent, increasing confidence for internal promotions, which reduces the need for qualified external hires.
Check out some more advantages that Fernando highlighted in his opinion article on the portal Our Environment:
As employees improve, they perform their activities more easily, avoiding frequent rework. Furthermore, he can become a disseminator of knowledge of the training and development plan, motivating the entire team and, consequently, improving results.
A company's business success is directly linked to excellence in employee delivery. With more capable teams, efficiency increases, resulting in improved products and businesses, which in turn culminates in a substantial competitive advantage.
The organization that maintains a highly trained team positions itself ahead of the competition. Invest in a training plan for employees, in addition to being more economical than hiring specialists externally, it encourages internal motivation and the creation of career plans within the company.
In short, all these advantages form a virtuous cycle: better trained employees provide improved deliveries, generate stronger businesses and receive positive feedback, resulting in greater motivation and continuous engagement. That's why it's so important ride a training plan and corporate education effective.
O Group Take 5 has more than 28 years of history and is positioned as a reference in the area of corporate training. Over this period, the company has gained international recognition due to its high-tech solutions and expertise, serving customers throughout Latin America, the United States and Canada.
O Take 5 LMS is a comprehensive platform for Learning Management System (Learning Management System), which offers a complete solution for managing teams and learning content training plan corporate. Furthermore, the system guarantees security and exclusivity in the management of employees, collaborators and partners.
With total customization, the platform adapts to training needs of your company, promoting learning through an innovative system of blended learning and multiscreen content. Enriched with gamification elements and personalized reports, Take 5 LMS provides a unique training experience.
Count on the expertise of experts at Group Take 5 to raise the standard of corporate training of your company, boosting your team's results through advanced technology and innovation solutions. We are here to guide your path towards growth and excellence.
Click here and schedule your free Take LMS demo now.
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Staying up to date with market trends, tools and strategies is crucial for every marketer. Therefore, choosing a training platform that boosts the learning and career of each member of your team is so important. In the vast majority of cases, an online training platform is the best option.
In recent years, corporate training has become essential for businesses that strive for success. According to a survey carried out by Deloitte, a global audit and business consultancy network, companies that invest in corporate training have a 34% higher performance when compared to those that do not invest.
The “Pearson Skills Outlook: Employee View” survey also brings an interesting insight: more than 80% of respondents prefer virtual and short-term courses to qualify for the job market. This shows the power of online training and distance learning - and this is how LMS platforms stand out.
O Take 5 LMS is a Learning Management System platform, which has communication, creative freedom, data and security as its foundations. The platform allows you to evolve your team through remote training with intelligent management and fully customizable resources.
In this article, learn how to choose the best training platform Also discover all the features and benefits of Group LMS platform Take 5 and learn how to bring these solutions to the reality of your company. Good reading!
First of all, it is necessary to understand the dynamic role that marketing plays in the market. Innovation is increasingly present in this context, with trends such as Artificial Intelligence (AI), automation, data analysis and security and interactive content consolidating in strategies and the continuous evolution of the marketing scenario.
Using a training platform to keep your team up to date with these trends puts your business ahead of your target audience's expectations and demands. A survey by TOTVS in partnership with H2R Advanced Searches showed that 70% of companies recognize the importance of data for marketing strategies.
However, the survey also found that only 73% of companies use data to understand and evolve their consumers' journeys. This shows a demand for professionals who are prepared to deal with all this information and can offer innovative solutions to overcome challenges and achieve new results.
As training platforms play a fundamental role in the evolution of marketing teams - not only because they are skills development tools, but also because they are strategic investment factors to improve a team's performance in a significant, constant and global way.
It is possible to conclude that training programs provide continuous growth for marketing teams, in which dynamic, accessible and quality learning is the key for companies to achieve their objectives in an effective and sustainable way. Investing in a training platform means adapting to market demands.
Regardless of your company's segment, marketing is an area in constant evolution, with new trends, technologies and methodologies emerging all the time. Training platforms offer the opportunity for your team to stay updated and trained. Check out the five main advantages of corporate training:
Increasingly, investing in training platform becomes a strategic and fundamental decision for the entire marketing team, as it offers several advantages to boost individual and collective performance. Thus, it is possible to conclude that the training programs contribute to the success of a company as a whole.
Virtual has dominated the corporate environment in recent years. According to a survey by FGV, 58% of companies adopted the home office system in 2021, during the Covid-19 pandemic. Even with the easing of restrictions and the end of social isolation the following year, 33% maintained the home office system and 34% the hybrid system.
This shows how willing organizations are to adapt internal work programs and routines to the online environment - and it was no different with a training platform. Using technology and innovation, it is possible to provide learning experiences that are accessible and flexible to users' needs.
The platforms Learning Management System (LMS), Learning Management System in Portuguese, gained a very important role in this migration to online training platform. These systems offer a variety of features to manage, monitor and enhance the learning process.
Among the many advantages of training platform LMS, it is worth highlighting the centralization of content, which can include videos, documents, questionnaires and other resources. This allows users much more flexibility to access training materials, anywhere and at any time.
Efficient user management is also an important asset of training platform LMS. You can create personalized profiles and track each participant's progress, generating crucial data and reports to identify areas for improvement, analyze trends, and ensure learning objectives are met.
With a history of more than 28 years, the Group Take 5 stands out as a company specializing in remote corporate training programs. Over time, the group has gained international recognition for its high-technology solutions and expertise, serving clients throughout Latin America, the United States and Canada.
O Take 5 LMS is a training platform de Learning Management System (Learning Management System), which provides a complete approach to managing your team and all the content of your corporate training. Furthermore, the system offers security and exclusivity to manage employees, collaborators and partners.
The training is fully customizable, which allows adaptation to the specific needs of your company and the promotion of learning through an innovative system of blended learning and multiscreen content, enriched with gamification elements and personalized reports.
Enhance your company's learning experience with a training platform LMS that adapts to your needs. O Group Take 5 is a partner who thinks about tailor-made solutions for you and puts the public-bowel and your brand culture as a priority.
Through a concierge services, you have access to 100% dedicated support and in direct contact with the people behind your projects. The experts from Group Take 5 are at your side in collecting initial information for implementing the solution, ensuring the success of your training programs.
A online training platform do Group Take 5 is integrated with the best intelligence systems on the market, offering data and reports that help you make even more strategic decisions. This allows each management profile to view what is relevant to it.
Combine the traditional way of learning with a system of online trainings, optimizing engagement between employees through campaign features. You can also increase sales with training management for field teams, partners, resellers and more.
Get more engagement in your training platform giving your team complete control over when and where to access it - whether via cell phone, tablet, desktop or app. You can also increase focus and engagement through gamification strategies, such as rankings, badges and points exchange.
A training platform Take 5 LMS In addition to being customizable, easy and accessible, it has the distinction of being self-managed and supporting all file extensions. This means that you can publish whatever you want on it, always counting on the support of corporate communications specialists focused on group management.
Need extra guidance to understand what best aligns with your business goals? Trust the experts at Group Take 5 to raise the level of your company's corporate training and boost your team's results to a new level of success, with high-technology and innovative solutions.
Click here and schedule your free Take LMS demo now.
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When leading a team, it is normal to face challenges to keep the team motivated and prepared to deal with new market trends. Invest in corporate training is the right solution to achieve the better results and evolve your business deliveries – and having tools that help you in this process is essential. .
Invest time and resources in a corporate training of sales skills, for example, is to ensure that your team is prepared in negotiation techniques and approaches to closing contracts. Active listening and building relationships also benefit from this learning process, whether online or in person, resulting in more successful businesses.
Um well-structured online training, in addition to becoming accessible and flexible for much longer, it is a great option for those who want to maintain a greater constancy of updated and varied content about corporate training, meeting more effectively the needs of a market that is always changing.
In this article, find everything you need to know about corporate training and choose the type of training that makes more sense for the reality of your business. Also discover how LMS (Learning Management System) tool makes this process more intelligent and self-managing. Good reading!
To remember, corporate training are organizational activities aimed at developing skills and abilities of a company's employees. These activities must be aligned with the organization's goals and can be designed for either a new collaborator as for the collective performance of a team that is already operating.
It is important to remember that corporate training is a practice dynamic and customizable. Therefore, it should not only be used to manage employees, but also (and no less important) to develop skills in the company's leadership, at all hierarchical levels. Yes the corporate training helps you put institutional objectives into practice, including one of the most important for profit-driven organizations: selling more.
O organizational climate of companies - and the market - is directly affected by employee satisfaction, and such satisfaction, in turn, is strongly related to the feeling of professional evolution and growth. Today, we all know that those who don't keep up to date become obsolete and miss out on growth opportunities. According to the report Future of Jobs 2023 do World Economic Forum, 44% of professionals' basic skills will change in the next five years.
A survey developed by Deloitte in 2023 also endorses the direct relationship between more consistent results and increased productivity through corporate training. It was revealed that companies that invest in corporative education perform better than 34% when compared to those that do not.
Now that you can understand the training needs, it becomes easier to apply the corporative education to encourage employee engagement and, consequently, sell more. Remember that to achieve satisfactory results it is necessary to maintain a continuous process of learning and developing skills. skills and abilities.
Among the many advantages that the corporate training offers companies the training and development de new skills is what stands out the most. In this sense, it is worth taking into account the insights that the market offers on this subject. According to LinkedIn, for example, 74% of professionals prefer a self-managed and independent approach when it comes to corporative education.
In addition to the opportunity to develop skills and abilities, specific or not to the functions performed by employees, the corporate training It also brings a series of benefits to the organizational health of the business and to interpersonal relationships, which are so necessary for business performance. teamwork.
Um corporate training focused on sales or the recurring presentation of the company's products and services improves the overall effectiveness of teams with regard to negotiation capacity and empowers teams with detailed information about the benefits that must be communicated to end customers. Further evidence that the corporative education directly contributes to the ongoing development of business success.
Like corporate training is a practice of development of skills and abilities, employees who undergo continuous training feel more prepared to deal with challenges and become more efficient in performing their tasks, contributing to the general increase in the company's productivity and the achievement of better results.
By helping to ensure that the entire team is on the same page, has a thorough understanding of the organization's policies, procedures and goals, the recurring application of corporate training strengthens the organizational culture and contributes to aligning employees’ values with the company’s objectives.
Um corporate training Well structured means that employees are able to produce high quality work, resulting in better results and greater quality in the delivery of products and services offered by the company. Here, the maxim applies: the more proficiency and familiarity with day-to-day tasks, the lower the chances of errors and the less waste of time and resources.
Operational efficiency can and should be boosted by encouraging the development of new skills. Therefore, it is important that your team is constantly trained to be able to think creatively and innovatively, with full preparation to deal with new technologies and tools on the market.
Research Overview of Training in Brazil revealed that the average investment in corporate training increased by 34% in 2022. This shows that companies have already understood the importance of keeping their teams competitive and innovative when it comes to ensuring that their organization is increasingly well positioned in the market.
These are just some of the advantages of corporate training, a strategy that definitely contributes a lot to the growth of your company and each individual that makes up your team. But would you know how to put all this into practice, in a organizational climate that is constantly changing? Don't worry: just continue reading this article!
Investing in corporate training It's an international trend. According to a survey carried out by LinkedIn In 2022, European companies invest around 36 hours a year in training their employees. In North America, the number reaches 44 hours per year. A corporative educationIt has definitely stopped being an option and has become a necessity.
However, it is necessary to pay attention to the importance of hiring good suppliers so that the final result of your corporate training be efficient. You will need qualified experts, high-quality platforms, engaging content, internal motivation among other vital factors that your business plan needs. corporative education get off the ground and achieve the expected success.
In addition, you will also have to complete some internal steps to define clear objectives and other factors that shape a corporate training, such as the format and type of content, available technologies and measurement of results. To start, we suggest listening to your team's feedback (in fact, constant feedback is a great strategy for gaining insights in this process).
O Group Take 5, a company specialized in training programs and corporative education remotely, offers complete solutions to help you in this mission – from content production to the general implementation of your training program. Click here and get in touch to request a demonstration of all services and the platform Take 5 LMS.
Each type of training is designed for a specific purpose. Therefore, the corporative education can be so versatile and customizable to company objectives and skills and abilities to be developed. Check out some of the most common types of corporate training:
Also known as e-learning, this type of corporate training uses digital resources and information technologies in a distance learning dynamic. The use of LMS platforms for storing content is essential in this modality.
As the name suggests, this type of corporate training aims to develop new skills techniques for carrying out day-to-day or highly complex tasks. Therefore, it must be carried out by both company leaders and market experts hired specifically for this purpose.
It is very important to provide knowledge about the products and services offered by your company to internal teams or supplier teams (installation and maintenance, for example). In this type of training, you need to develop content with technical details, training and always make it clear what your company’s competitive advantages are.
It is common for your product or service to evolve over time, gaining additional features and adaptations whenever necessary. Continuously apply the corporate training Keeping your sales team informed about these new features is vital for your market strategy to remain relevant and successful.
The famous “onboarding”. Its objective is basically to present the organizational culture for the new employee, ensuring that he knows the processes and policies of the company where he is starting. The content of this type of training must contain relevant information about the company's mission, vision and values, in addition to presenting operational procedures and introducing the employee to their teammates.
Beyond the corporate training mentioned above, there are those that are already more deeply rooted in organizational culture companies, such as sales training, customer service and workplace safety. All of them can (and should) be adapted to meet the specific needs of each organization.
With more than 28 years of experience, the Group Take 5 is a company specialized in Programs of corporate training in the distance. The group began its activities as a corporate video production company and is now internationally recognized, carrying out work throughout Latin America and the United States.
The group offers integrated and complete solutions, uniting LMS platform, engagement programs, Business Intelligence (BI) and content production, all together in one place. His knowledge of the corporate universe and experience in training that facilitates team management makes him Group Take 5 a reference in the market.
Discover in more detail the group’s four areas of activity:
A Learning Management System that offers 360-degree management of your team and all content related to the corporate training. The platform is fully customizable and learning is stimulated by a multi-screen and gamified blended learning system. Click here para saber corn.
Watch the video below to better understand the proposal Take 5 LMS:
Providing a team of loyalty specialists to maximize your team’s engagement and learning. So, you can deliver a corporate training even more motivating, with incentive campaigns, gamification and much more. Click here and stay inside.
Solutions to create a data culture in your company to make smarter decisions. Exclusive dashboard and infrastructure analysis projects for HR, parameterized for large teams and much more. BI consultancy can increase the efficiency of your training program corporate to a new level. Click here and find out how.
Development of videos, SCORM and various other formats carried out by communication specialists with a focus on corporate training. Get access to the best technical resources to create web series, corporate TV, success stories, commercial films, institutional videos and much more. Click here and know where to start.
In addition to offering all the resources necessary for you to implement, manage and measure the results of your corporate training: Group Take 5 is committed to being a true partner in the growth of your business. Get the better results from creative solutions and a team work really.
Have you found the perfect solution for your business? Need help understanding and deciding what best fits your goals? Whatever your needs, count on the experts at Group Take 5 to take the quality of your program corporate training and your team's results to a new level of success.
Click here to schedule a free demo.
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In today's corporate world, the search for highly qualified and engaged employees has become a priority for companies. In this context, collaborative learning has gained prominence as an effective strategy for improving employee engagement in corporate education. By promoting collaboration among employees, it is possible to promote a learning environment that is more interactive, motivating and dynamic.
This article explores how collaborative learning can be applied in corporate education to improve employee engagement. The main strategies for promoting collaboration will be addressed, such as the creation of study groups, discussion forums, team projects and other interaction opportunities that encourage the exchange of knowledge and experiences between employees.
Collaborative learning is an educational approach that emphasizes the importance of interaction and collaboration among students. In corporate education, this approach translates into promoting opportunities for employees to connect, share knowledge, experiences and ideas, as well as work together on projects and activities. Collaborative learning encourages the active participation of employees, promotes the co-construction of knowledge and provides a more meaningful and enriching learning experience.
There are several strategies that can be adopted to promote collaboration among employees in corporate education. Some of them include:
Creation of discussion forums: Discussion forums are virtual spaces where employees can share ideas, ask questions and participate in debates on topics related to corporate learning. These forums provide an open and welcoming environment for exchanging knowledge and experiences.
Study groups: Forming study groups allows employees to come together to explore specific topics of mutual interest. These groups can meet in person or virtually to discuss study materials, share insights, and collaborate on projects.
Team projects: Creating team projects is an effective way to encourage collaboration among employees. By working together on challenging projects, employees can learn from each other, share skills and knowledge, and develop a greater understanding of different perspectives and approaches. Find out more information about team training.
Mentoring and tutoring: The implementation of mentoring and tutoring programs can facilitate the exchange of knowledge and experiences between more experienced employees and those who are starting their careers. This enriching interaction can provide valuable guidance and support in professional development.
Promoting collaborative learning in corporate education brings several benefits that contribute to improving employee engagement. Some of these benefits include:
Active engagement: Collaborative learning involves employees actively in the learning process, increasing interest and motivation to participate in educational activities.
Developing soft skills: Collaboration in corporate learning helps employees develop soft skills such as effective communication, conflict resolution, and teamwork.
Sharing experiences: The exchange of knowledge and experiences between employees enriches learning and provides diverse perspectives on the topics covered.
Sense of belonging: Collaboration creates a sense of belonging and community among employees, which strengthens bonds within the company.
Continuous learning: Collaborative learning encourages employees to continually seek knowledge, boosting professional development.
Several companies have been successful in applying collaborative learning to their corporative education. Microsoft, for example, uses the Yammer platform to create discussion groups and communities of practice, where employees can share knowledge and connect with colleagues from different areas of the company.
IBM has adopted a team project strategy, where employees are encouraged to work together on challenging and innovative projects. This resulted in greater employee engagement, as well as more creative and efficient solutions to the challenges faced by the company.
Collaborative learning is essential for improving employee engagement in corporate education. By promoting collaboration through study groups, discussion forums, team projects and other opportunities for interaction, organizations can foster a more interactive, motivating and dynamic learning environment. The benefits of collaborative learning include greater active engagement, development of social skills, sharing of experiences, a sense of belonging and encouragement of continuous learning. With the support of the Group Take 5, organizations can be successful in implementing collaborative learning strategies and reap the benefits of a workforce that is more engaged, motivated and prepared to face the obstacles of today's corporate world.
The corporate world is constantly changing, and with the popularity of smartphones and tablets, mobile access to learning content has become a powerful tool for increasing employee engagement in corporate education. Providing learning options on mobile devices allows employees to access content conveniently, anytime, anywhere, which boosts learning agility and flexibility in knowledge acquisition.
This article investigates how mobile access to learning content can increase employee engagement, enabling a more dynamic learning experience that is adaptable to the demands of today's corporate world. Additionally, difficulties that may occur will be addressed, especially in retail, where not all employees have suitable devices to access mobile learning content.
Providing mobile access to learning content offers several benefits that contribute to increased employee engagement in corporate education. Some of these benefits include:
Flexibility and convenience: With mobile devices, employees have the freedom to access learning content at a time that suits them, whether they're commuting, taking breaks or at home.
Just-in-time learning: Mobile access allows employees to obtain relevant information at the exact moment they need it, which speeds up the decision-making process in the corporate environment.
Personalized learning: With mobile learning options, it is possible to offer personalized content according to the individual needs and interests of each employee.
Interaction and engagement: Through interactive features such as quizzes and discussion forums, mobile learning can increase employee interaction and engagement in educational activities.
Remote access: Employees who work in remote branches or work from home can benefit from mobile learning, ensuring that everyone has equal opportunities to access learning content.
Despite the benefits, mobile access to learning can present challenges, especially in the retail sector where not all employees have suitable devices to access mobile learning content. In this scenario, it is essential that companies consider some solutions to ensure that all employees have the opportunity to participate in mobile learning:
Provision of equipment: Companies can provide mobile devices to employees who do not have a suitable smartphone or tablet, ensuring equal access to learning content.
Wi-Fi access: In retail, where many employees work in stores or outdoors, it is important to ensure access to reliable Wi-Fi networks to facilitate mobile access to learning.
Responsive development: When creating learning content, it is essential that it is responsive, that is, it adapts to different screen sizes, ensuring a consistent learning experience on mobile devices.
Hybrid options: Companies can adopt a hybrid approach, offering both mobile access and in-person learning options to meet specific employee needs.
Mobile access to learning content is a powerful strategy for increasing employee engagement in corporate education. Through the flexibility, convenience and personalization of learning, employees can have a more dynamic and adaptable experience to the demands of today's corporate world. However, it is important to address challenges, especially in retail, by ensuring that all employees have equal opportunities to participate in mobile learning. With the support of the Group Take 5, companies can successfully implement mobile access to learning strategies, reaping the benefits of a workforce that is more engaged, prepared and connected to the professional growth opportunities that mobile technology can provide.
The continuous search for a highly qualified and engaged workforce has driven companies to explore new approaches to developing their employees. In this scenario, gamification has stood out as an effective strategy for increasing engagement and making corporate learning more engaging and motivating.
By incorporating game elements such as challenges, rewards and rankings, gamification creates a more interactive, competitive and fun learning experience.
This article explores how gamification can be applied in corporate education to motivate employees to become more involved in development activities and achieve meaningful results. In addition, examples of how gamification has been successfully used by companies will be discussed, along with an analysis of its benefits and positive impacts on employee performance and engagement.
Gamification is the use of game elements and mechanics in non-game contexts to engage, motivate and encourage user action. In corporate education, gamification can be applied to training courses, development programs and other learning activities to make them more engaging and interactive. By transforming learning into a playful experience, gamification seeks to awaken the intrinsic motivation of employees, leading them to become more actively and enthusiastically involved in the proposed activities.
To effectively incorporate gamification, it is important to identify which game elements are most relevant to corporate education. Some of the main elements used include:
Challenges and goals: Establish clear challenges and goals for employees to achieve during the learning process. This creates a sense of purpose and direction, encouraging them to persist and overcome obstacles.
Rewards: Offer rewards, such as points, badges or medals, to recognize employees’ achievements. Rewards can be tied to different levels of progress, performance, or task completion.
Rankings and leaders: Introduce rankings and leader tables to encourage healthy competition among employees. This encourages the search for better results and creates a sense of community and belonging.
Stories and narratives: Develop engaging stories and narratives that contextualize learning and emotionally involve employees in the development journey.
Immediate feedback: Provide immediate feedback on employee performance, allowing them to understand their progress and identify areas for improvement.
Personalization: Offer personalization options so employees can choose learning paths that meet their individual preferences and needs.
Incorporating gamification into corporate education brings a series of benefits that contribute to employee engagement and success. Some of these benefits include:
Increased engagement: Gamification makes learning more attractive and fun, which encourages employee engagement in development activities.
Intrinsic motivation: By offering challenges and rewards, gamification activates this feeling in employees, which serves as fuel, leading them to seek growth and self-improvement.
Autonomous learning: Personalization allows employees to take control of their own development, choosing the paths and content that are most relevant to them.
Continuous feedback: The immediate feedback provided by gamification helps employees understand their progress and take corrective actions quickly.
Healthy competitiveness: Rankings and leaderboards encourage healthy competition among employees, stimulating performance and collaboration.
Several companies have adopted gamification as an effective strategy to improve corporate learning. One example is the technology company SAP, which developed the game "Roadwarrior" to train its salespeople. In this game, salespeople earn points for completing sales tasks and receive rewards for reaching specific performance goals.
Another example is the training program of the e-commerce company eBay, which uses gamification to train its employees in various skills, such as customer service and project management. Employees can participate in challenges and competitions to improve their skills and earn badges that symbolize their achievements.
Gamification is an innovative and effective approach to increasing employee engagement in corporate education. By incorporating gaming elements such as challenges, rewards and rankings, companies can make learning more fun, competitive and engaging. With gamification, employees are motivated to seek continuous development, taking control of their own learning and collaborating more actively. With the support of the Group Take 5, companies can successfully implement gamification strategies and reap the benefits of a more dynamic, productive and motivating learning environment.
Electrolux Instala platform achieves record results in relationship marketing and sales
When you access the Electrolux Instala website, the first sentence you will read is: "The best training and rewards program for installers in Brazil!". An advertisement of this type cannot be mere rhetoric, and in fact it is not, since in just one year the platform has captured the attention of almost a third of air conditioning installers in the country.
If attracting is already a huge task, engaging and retaining loyalty are even greater challenges. The results achieved not only showed the interest of these self-employed professionals in the program, but also proved the real participation and engagement of the public, who currently has access to useful and personalized information and rewards that help in their day-to-day work.
All this success came from an already consolidated relationship between two companies that are experts in what they do: one of the largest manufacturers of household appliances in the world, Electrolux; and a specialist in distance corporate education, with complete training solutions, the Grupo Take 5.
Below, check out how a well-implemented and conducted corporate training program was able to create a new and fruitful relationship between the Electrolux brand and an extremely technical audience.
Electrolux realized that it needed to be closer to an audience that makes a big difference in the daily lives of those who buy and sell air conditioning devices: self-employed professionals who work in the technical area of installing and maintaining these appliances. They are the ones who know every detail of this item that is already so important in Brazilians' routine, although it has little "emotional appeal", since the only expectation we have in relation to an air conditioner is that it works well when the "On" button is pressed. Unlike a stove, for example, this appliance will not tell the stories of a birthday cake or a Sunday lunch. Electrolux understood that a close and lasting relationship with these professionals would be even more promising due to this specific context to generate a feeling of appreciation, increased appreciation for the brand, and the natural recommendation of Electrolux appliances.
Aware of this issue, the manufacturer sought out its long-time partner in corporate education, the Grupo Take 5.
Before a relationship between the brand and independent professionals, the long-lasting relationship between Electrolux and the Group Take 5 It was essential for the challenge to be well understood and, from there, the strategy to be drawn up. After some conversations, the team listed all the practical objectives to be met by the developed solution, which should offer high-quality content directly from the hands of Electrolux to independent installers.
The next step was to define the three main fronts of the program, which would be: attracting participants interested in corporate training; engage and retain the LMS user base (“Learning Management System”) and monitor and measure data and results (Business Intelligence).
Far from being a distraction or just fun with bonuses for participants, Electrolux Instala deals with technical issues that generate a real impact on day-to-day work and raise the quality of the service provided by professionals who participate in the program.
And this line of action portrays one of the secrets of any relationship program, which is knowing who you are talking to, using appropriate language, listening to those involved and delivering solutions that really make sense to them.
Thinking about the engagement pillar, the Group Take 5 It included direct and attentive service to users in its success strategy, and received in return a present, active audience that contributed constant suggestions for the tool's advancements. Still in the first year of activity, lives were launched with highly relevant content and direct participation of Electrolux experts for the public, allowing interaction, all within the LMS platform in an integrated manner.
To make everything work well, the Group Take 5 acted as the main agent of the program, coordinating the actions of all stakeholders involved with the project: Electrolux professionals, digital marketing agencies, technical contact center, among others who also contributed to achieving the targets.
Idea approved, objectives defined, lines of action determined. It was time for action: creating the project's digital platform, where professionals could sign up completely free of charge to access the courses, download exclusive content, complete training, obtain specialized assistance and participate in playful learning challenges.
When the first technician signed up, everything was ready to welcome him to Electrolux Instala. Therefore, the results soon came:
- 72 courses and training were offered, with updated and diverse content through videos and texts available on the platform.
- 4 thousand hours of content were consumed.
- Thousands of certificates were issued on the training platform (more precisely, an average of 8 certificates per participant in the first year), making clear the genuine interest of installers in improving their work and gaining more and more knowledge about new products to solve your customers' problems.
In short, in its first year of operation, Electrolux Instala exceeded all expectations and helped thousands of installers to improve their profession and provide higher quality services with extensive knowledge of the brand's products.
Satisfied? Not yet!
The current stage of this partnership is focused on the installer base that already participates in Instala to nurture the relationship with them and ensure that interest in the program is maintained. The challenge for the second year is to expand access to the content offered and increase the adoption of technicians, ensuring that these installation professionals continue to consume and absorb the content with quality and disseminate its benefits to customers, generating a chain of trust.
The results, which will certainly continue to surprise positively, will be closely monitored through data analysis via Business Intelligence and, without a doubt, will reflect on the quality of service provided by these technicians to Electrolux customers, old and new, and on the growing results in marketing. company relationships and sales.
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Structuring a learning culture in a company requires knowledge, strategy and focus. Only this way will you have more engaged employees who will consequently bring more results to the company.
To obtain support and ensure the proper functioning of the training platform, it is essential to have a partner specialized in corporate education, or your project could go from bad to worse.
But if you're still not convinced that you need a supplier to leverage this project in your company, read on and we'll talk again at the end of the text.
When outsourcing the management of their company's training, many managers end up opting for a range of solutions from different partners, causing the project and processes to become decentralized and divided, taking away the vision of the whole.
If you want to avoid headaches, the best way is to hire an All in One solution, that is, a single supplier for all management of team trainings and corporate education.
A single supplier will bring more professionalism to your project, as it will be developed, implemented and monitored by true experts in corporate training.
With a good partner, it will be possible to manage all the solutions necessary for the proper functioning of the courses, in addition to LMS platform to carry out virtual training.
By building a broad view of the entire project, corporate learning will become a tool capable of guiding employees' journeys to achieve results and achieve goals.
Among the stages of implementing training programs, we can highlight:
- Research and planning, step in which the expectations and needs of employees will be known, in addition to the construction of a structured plan and schedule to ensure that the implementation completes all stages within the deadline.
- Choice of methodology, decision that will make all the difference in training, as it determines the format in which it will be offered. The methods can use gamification, virtual reality, videos and simulators, among others.
- Content creation will define what students will learn. The best way is to create your own content, with relevant materials and information, that attract the student's attention and lead them to progress through learning.
- The implementation of corporate learning is another step that requires assertiveness. If the launch is a failure, it is unlikely that teams will engage and see the real value of this initiative.
- The choice of training platform It is what will facilitate or hinder the learning journey. Today there are LMS - Learning Management System (Learning Management System) platforms with resources capable of providing training in an intuitive, easy and interactive way, attributes that facilitate learning.
- At the end of the journey, it is necessary to evaluate and measure the results. Create indicators and metrics capable of measuring the effectiveness of training. It is necessary to ensure that with this practice, there will be a positive return for employees and increased team productivity.
A single supplier has a multidisciplinary team, capable of putting together a project tailored to the needs of your company.
Among the main advantages of centralizing training management with an All in One partner, we can highlight:
- Centralized communication: for all needs, you will be able to access a single contact, optimizing the process and facilitating understanding
- Management: With a single partner, the process gains agility, since the partner supplier has a view of the whole
- Supplier priority: With a greater contracting scope from the supplier, your company becomes a priority, making service and resolution of calls more agile
- Cost benefit: When contracting a full scope of work from the supplier, it is possible to negotiate values and obtain a better proposal and prices at the time of contracting.
The group Take 5 is the complete and specialized partner in distance corporate education that your company needs. Count on LMS platform, Management and Engagement Programs, Content Production and Business Intelligence services.
We have more than 25 years of experience with commitment and ethics serving market-leading brands that never stop growing with corporate learning.
More engagement, more results, more productivity and less headaches.
Much more than qualifying people and influencing the company's sustainable growth, good corporate education programs, that is, those that are well managed and seen as a continuous learning system in the company, have become a talent retention tool. But how to ensure that employees really get involved in training and engage with the content available so that corporate education programs fulfill their full role?
If you think that getting employees engaged with the company's learning initiatives is enough to make a fuss at the launch and fill the office with colorful balloons, we need to tell you that it's not about that.
Of course, a relaxed, light environment that encourages positive interaction between employees contributes greatly to a good organizational climate. But that's not what really makes a difference when it comes to engaging employees when it comes to corporate learning.
Being engaged in corporate education means having people who are interested and open to learning, who enjoy and are dedicated to the training initiatives that are proposed, meet deadlines and obtain good results in assessments.
Achieving this engagement is a process that requires focus and discipline. Therefore, the first question you, the manager of a corporate training program, what you should do is:
What would really motivate my company's employees to get involved with the proposed content? What do they see as something of value that the corporate education program should help them achieve?
If you start there, excellent, you already understand what it’s about and you’re on a great path.
But we have been working with this for over 25 years and have put together some tips that can make your journey easier.
To monitor the results and understand whether your corporate education program is really arousing interest and promoting employee engagement, continuously manage its performance indicators.
We have an article that talks just about this, (https://www.take5.com.br/educacao-corporativa/nem-todo-kpi-funciona-descubra-os-indicadores-ideais-para-mensurar-treinamentos/), but here are some quick tips on which KPIs you should monitor to manage them well and ensure continuous improvement of the program:
In short, always remember: to engage, you need to know. So, we recommend that you dive into the data and get to know your employee: who they are, what motivates them, what they consider important to know, what they don't care about, what is useful for their daily life... Then, dive in also in the results and analyze them in an organized and frequent way (after all, worse than not having data, is having them and not doing anything with them, right?).
Take it a step further: look for personalized solutions that meet the way your company operates and its most specific needs. Whether it's time to decide the format of training for a group of employees or to choose a supplier, keep in mind that the more personalized the content, service and support, the greater the chances of people connecting and engaging. with your corporate learning program so that it actually retains talent and positively impacts the success of the business.
The group Take 5 offers complete solutions for corporate training: content production, LMS platform, Business Intelligence and engagement programs. Creativity, passion, empathy and customer focus are some of the differentiators that are present in all of our projects. Access https://www.take5.com.br/engajamento and learn more.